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May 1, 2025

Melnick and Dimas Construction: New launch in Jurerê

Melnick, recognized for its outstanding performance in the south of the country, expands its presence in the national market with a new and sophisticated launch in Florianópolis. In collaboration with Dimas Construções, a highly reputable Santa Catarina company, the Rio Grande do Sul-based developer plans to build a high-end project in the neighborhood Jurerê, one of the most valued addresses on the Brazilian coast. With this, it reinforces its commitment to the luxury segment and solidifies its definitive entry into Santa Catarina.

The project will be developed as a mixed-use model, combining exclusive residences and commercial space. The residential units are expected to reach up to 600 square meters, while the retail and service spaces will occupy approximately 5,000 square meters, providing future residents with a complete and integrated environment.

In addition to its architectural sophistication and prime location, the project benefits from a third partner: HSH Empreendimentos. With extensive experience in the Santa Catarina market, the company joins Melnick and Dimas in leading the project. Together, the three developers are already considering at least four other launches in upscale neighborhoods across the state, demonstrating strategic alignment and a focus on sustainable growth.

Due to this union of expertise, the new launch in Jurerê has everything it needs to become a landmark in the region's real estate market, both for its construction standards and the innovative vision that guides its design.

Melnick and the choice of Jurerê

First of all, it is important to highlight that the choice of Jurerê Internacional It's no coincidence. Our region is internationally recognized for its high real estate appreciation, cutting-edge infrastructure, and discerning residents. Therefore, this new development was created with the mission of combining a privileged location, innovative design, and construction excellence in a single proposal.

Furthermore, the project marks the beginning of a series of initiatives that integrate Melnick's expansion plan for Santa Catarina. More than ever, this market is experiencing rapid growth and has attracted investors from various regions around the world. Therefore, the partnership with Dimas Construções emerges as a strategic solution, as the Santa Catarina-based company has a solid track record of successful projects in the capital.

In other words, what we're seeing is a fusion of competencies: on the one hand, Melnick's experience in high-end developments; on the other, Dimas Construções' local knowledge and credibility. Therefore, the expected result couldn't be different: a real estate project with unique characteristics, aimed at a consumer who values comfort, security, and sophistication.

Therefore, this launch will impact the sector and also put Santa Catarina on the map of Melnick's great achievements.

Melnick: Tradition and Innovation in the Real Estate Market

Melnick began its journey in 1970 in Porto Alegre, and over the decades has built a solid reputation based on quality, innovation, and a commitment to excellence. From the outset, the company has distinguished itself by developing projects that not only meet market needs but also raise the bar for modern urban housing.

Over the years, the developer has established itself as a benchmark for high-end projects, designing iconic residential buildings that value both architecture and the resident experience. Furthermore, Melnick has consistently invested in construction technology, including sustainability and smart urban planning, ensuring that each launch brings tangible differences.

Solidity and Strategic Vision

On the other hand, the company's portfolio proves its strength in the sector. With hundreds of completed projects and thousands of units sold, Melnick is now synonymous with solidity and strategic vision. As a result, it leads the high-end segment in Rio Grande do Sul and is already among Brazil's leading real estate developers.

More recently, Melnick has embarked on a significant expansion outside its original base. The company first began operating in Santa Catarina, targeting cities such as Florianópolis, Itajaí, and Balneário Camboriú. This entry into new markets is accomplished through local partnerships, allowing us to better understand regional characteristics while maintaining high delivery standards.

That is, the arrival at Florianópolis marks a new stage for Melnick, combining its experience of over 50 years with a value proposition aligned with the extremely high expectations of the Santa Catarina public.

Dimas Constructions: Excellence from Santa Catarina

Dimas Construções has over four decades of solid experience in the construction market in Santa Catarina. Founded in Florianópolis, the company has established itself as one of the main contributors to the capital's urban development, delivering projects that combine modernity with comfort and a focus on natural beauty.

From the beginning, Dimas has focused on innovation. In other words, it's not just about building buildings, but also about creating spaces that promote quality of life. As a result, the company has developed its own identity based on the appreciation of contemporary architecture, intelligent use of space, and attention to the smallest details.

Dimas is a reference in Housing Innovation

Furthermore, their projects are characterized by high-quality finishes and a clear concern for the well-being of residents. An example of this is the D/Mys Home Design, a development that has become a benchmark in housing innovation. It was the first in Santa Catarina to receive the seal. FITWEL, focused on buildings that promote health and well-being.

With a focus on Florianópolis and region, Dimas has specialized in serving a demanding public, who seeks more than just a property. They seek the lifestyle and the region's impeccable quality of life. Consequently, its local credibility is one of the brand's greatest assets. And that's precisely what attracted Melnick's interest in establishing a strategic partnership in the new project. Jurerê.

New Development in Jurerê: Strategic Partnership between Melnick and Dimas Construções

The new release in Jurerê represents a milestone in the joint work between Melnick and Dimas Construções. The choice of one of the most valued addresses in Florianópolis it was not random — Jurerê is a global synonym for exclusivity, high standards, and quality of life. In this context, the project was born with the mission of delivering something beyond housing: a complete experience of sophistication, comfort, and integration with nature.

Located just a few meters from the beach, the development will feature residential units measuring up to 600 square meters. It also features commercial areas designed to meet the needs of the high-income population that frequents and resides in the area. Furthermore, the project will feature comprehensive leisure areas and gourmet spaces, as well as heated pools, a gym with state-of-the-art equipment, integrated green spaces, and a wealth of technology with home automation.

On the other hand, the project was designed to respect the lifestyle of Jurerê. Therefore, with elegant architecture, refined landscaping, and intelligent solutions at every stage, it combines Melnick's bold vision with Dimas' local experience. This results in a project aligned with the desires of Santa Catarina's most discerning clientele.

Architectural Legacy

Because of this, the proposal goes far beyond the construction itself. It considers the urban impact, integration with the surrounding area, and the architectural legacy that will be left in the region. The partnership foresees Melnick leading product development and construction management, while Dimas contributes its expertise in local relations, licensing, and operational execution.

Consequently, this cooperation model allows each company to focus on its specific expertise, maximizing the quality of the final result. In other words, it's a strategic synergy that combines innovation, solidity, and a deep understanding of the Santa Catarina real estate market.

What are the expected differences in Melnick's new venture with Dimas in Jurerê?

First and foremost, it's important to emphasize that this won't be just another high-end condominium. Melnick's new project, in partnership with Dimas Construções, will be carefully planned to offer real advantages, both in terms of the resident experience and the property's value.

First of all, the prime location is obviously one of the biggest draws. Located here in Jurerê, one of the noblest regions of Florianópolis, the development will provide easy access to the beach. Proximity to luxury shopping centers, renowned restaurants, beach clubs, and comprehensive infrastructure. Residents will have convenience and leisure at their fingertips in a single location.

Furthermore, the contemporary architecture with elegant lines and premium finishing materials ensures a striking visual identity, standing out even among the region's high-end projects. The landscaping, designed by specialized professionals, will highlight native species and promote integration between common areas and the surrounding nature.

Lots of technology for a safer, more efficient and comfortable daily life

Another key aspect is technology. The units will feature home automation features, electric vehicle charging infrastructure, smart elevators, artificial intelligence-enabled camera monitoring, and digital access control. In other words, the project will incorporate innovations that make daily life safer, more efficient, and more comfortable.

Likewise, the common areas are designed to promote well-being for all ages. Heated pools, a soundproof party room, and kids' and teens' spaces are just some of the amenities available to residents. Coworking spaces, a panoramic rooftop, and a professional gym are just some of the amenities available to residents.

Finally, it's worth highlighting the commitment to energy efficiency. The use of solar panels for common areas, rainwater harvesting systems, and LED lighting with motion sensors demonstrate that the project aligns with global trends toward more environmentally conscious construction.

In short, this new venture in Jurerê It combines a strategic location, technological solutions, architectural excellence, and environmental commitment. Features that not only delight future residents but also offer extremely high appreciation potential for investors.

Concluding

Finally, the partnership between Melnick and Dimas Construções consolidates a new phase for the high-end real estate market in Florianópolis. Combining tradition, innovation and deep regional knowledge, the enterprise in Jurerê symbolizes an important advance in the quality and sophistication of residential launches on the Santa Catarina coast.

Therefore, this is a project that not only responds to the growing demand for luxury properties, but also redefines the concept of living well in one of the most desirable regions in Brazil.

Check out other launches in Florianópolis

In addition to the long-awaited project by Melnick and Dimas Construções in Jurerê, the real estate market of Florianópolis remains buoyant. With several new developments reinforcing the city's position as one of Brazil's most sought-after destinations, it's a sought-after destination for people from all over the world who choose to live here. The capital of Santa Catarina has increasingly attracted investors who are aware of the region's steady appreciation in real estate.

We are Buzz Luxury Home, a real estate agency specializing in luxury properties in Florianópolis. For living and investing.

Count on our brokers and our specialized real estate consultancy to find the perfect property and guarantee a peaceful home in Florianópolis. In other words, from research to negotiation, we are by your side every step of the way.

With our experience and extensive knowledge of the region, we can help you find the ideal place to live and invest. We are in Jurerê Internacional, at Rua Alameda César Nascimento – 87, Loja 2, in Infinity Blue. Schedule your visit.

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